Effective as of 27/09/2023 the following policy has been drawn up for Techtum Lab AB.
Techtum Lab AB (“Techtum” or “we”) with company registration number 556188-8263 and address Västra Finnbodavägen 4B, SE-131 30 Nacka, Sweden is personal data controller for the personal data collected about you. Examples of when we collect data about you include when ordering and using our products and services, subscribing to our newsletters, using our digital channels or contacting us in other ways, as well as for Techtum’s legitimate interests in communicating with you about our products and services, and more. You may reach us with any questions regarding this policy via the address above or email@example.com or +46 (0)90 77 88 80.
The purpose of this policy is to make you aware of how we process your personal data, what we use them for, who may view them and under what conditions, and how you can safeguard your rights so that you should be able to feel secure when entrusting your personal data to us.
Personal data refers to any data that can be used to identify a person, and may include name, email address, phone number, address, postal area code, social security number and more.
What personal data do we process?
Information you provide
Personal data you provide when registering for our products and services, responding to questionnaires or surveys, or contacting our customer service or other staff at Techtum via contact forms or directly via phone or email.
Information gathered automatically from digital channels
When you use our website, our customer portal and when you open e-mails from us, web server/IP address logs, cookies and web beacons are saved. Web beacons, cookies and other tracking technologies are used to collect more information about how you use the website and/or interactive emails. The purpose is to improve usability for you. By voluntarily providing information that allows you to be identified, for example by sending e-mails, these automatic tracking technologies can be used.
To the extent that we process personal data to optimize websites, we do so based on a balancing of interests between our legitimate interest in being able to develop and monitor the use of the website and your interest in not giving away your data. We use tracking technologies to track the use of our websites and in this system the data is saved only for as long as necessary from the time we collected it.
An IP address is a number that your computer is assigned every time you use the Internet. All computer identification on the Internet is done using IP addresses, which enable computers and servers to recognize and communicate with each other. Techtum collects IP addresses for system administration and reports aggregate information to affiliates and marketing business partners to conduct website analytics and check website performance and usage of various pages (visit statistics). By logging into our digital channels, Techtum can also follow your individual activities.
Our website is available as a mobile website that you can use on your mobile device. If you use a mobile device to access and use our website, we may collect the following mobile-specific information in addition to the other information described above: device or advertising ID, device type, hardware type, media access control (“MAC”) address, international mobile equipment identity (“IMEI”), the version of your mobile operating system, the platform used to access or download the Techtum website (e.g., Apple, Google, Windows), location information and usage information about your device and your use of the Techtum website.
A “cookie” is a small text-based data file that is automatically placed on your computer’s hard drive when you visit certain websites. Cookies give the server a unique identification of your browser. With the help of cookies, we can store information on the server that gives you a better web experience and enables us to perform website analyses and check website performance and usage. Most browsers are set to accept cookies, but you can change the settings so that the reader does not do so or so that you are notified when a cookie is sent to your computer; however, cookies can allow you to take advantage of some of the website’s essential features, which may not work if you reject cookies.
For certain web pages or e-mails, Techtum may use a common Internet technology called “web beacon” (also known as “action tag” or “clear GIF” technology). Web beacons make it easier to analyze how effective websites are by measuring the number of visitors or how many visitors click on important elements on a website.
Processing of aggregated information
In some cases, we remove personal identification from information you provide to us and retain the information in aggregated form after the retention period expires in order to compare website usage and performance over time. If we do, we no longer process your personal data. We may combine this anonymized information with other information that is produced anonymously, aggregated statistical information (for example, number of visitors and domain name of the visitor’s Internet provider) that can help us improve our products and services.
Links to other websites
Information collected from other sources
We may combine information about you from our digital channels including social media (for example LinkedIn), information collected offline or from external parties.
Why and how do we process your personal data?
We use your Personal Data to provide you the product(s) and services you request, communicate with you, improve your experience on the Techtum website, generally improve our products and services and for other internal business purposes. The Personal Data we collect about you may be stored for a period of time in accordance with local existing laws following the most recent interaction we have had with you, after which point it will be archived only for so long as reasonably necessary for the purposes set out above, in accordance with applicable laws.
In brief, Techtum uses the information we collect for the following purposes:
- To provide you with the Techtum product(s) and services you request.
- To offer and provide information about similar and/or related products and services.
- To customize and improve your experience on the Techtum website.
- To generally improve our products and Techtum website and other internal business purposes.
- Legal obligations to notify and report to authorities.
Providing Product and Services You Request
If you choose to purchase a product or receive our services, we use the Personal Data that you provide through the Techtum website or directly to us to manage your orders and invoices, to process payments, to respond to your questions, provide you the services you request and offer a professional customer experience.
Communication with Techtum
When you contact Techtum through our information channels, such as telephone, contact forms on our websites, e-mail, social media posts or letters, we process your personal data (name, address, contact information, customer number and other personal data that you voluntarily provide) for us to communicate back with you.
Depending on the capacity in which you communicate with us, the processing takes place either on the basis of an agreement with you or on the basis of a so-called balancing of interests, where our legitimate interest in communicating with you outweighs your interest in not being contacted by us.
In the event that you contact us directly with a question, we save the personal data until the matter is completed with us.
If in our digital channels you make product complaints or other information that we are required by law to report, we will report the incident to the competent regulatory authority. In case of product complaints, your personal data may also be disclosed to other companies (in other words the legal manufacturer of that product) that Techtum represents. We save your personal data for this purpose as long as it is necessary to complete your case.
You may also receive marketing information from Techtum, such as offers regarding Techtum related products or services, invitations to participate in surveys about our products, or notifications about special promotions or educational events. In such cases, we will use your contact and other Personal Data to send you marketing information.
To protect our rights
The data is kept as long as necessary to protect our rights, defend ourselves against and make any demands.
Legal Basis for Processing
Under European data protection laws, Techtum must have a legal basis to process your Personal Data. The legal basis that applies in an instance will depend on for which of the specific purposes described above Techtum is processing your Personal Data:
In certain cases, Techtum may ask for your consent to collect and process your Personal Data. Should you choose to provide your consent, you may later withdraw your consent by contacting us as described in the “Your Privacy Choices” section. Please note that the withdrawal of consent will not affect processing which has already occurred.
In other instances, the processing of your Personal Data may be necessary to comply with an applicable law or regulation or for the performance of a contract to which you are subject. You may not be able to opt-out of this processing, or your choice to opt-out may impact our ability to perform a contractual obligation otherwise owed to you.
In other instances, Techtum may process your Personal Data based on Techtum’s legitimate interests in communicating with you about our products and services, and about scientific research and educational opportunities. You have the right to opt-out of all such processing of your Personal Data. You may do so by contacting us as described in the “Your Privacy Choices” section.
Information We Share
We only share your Personal Data with third parties as described below. We do not sell or rent Personal Data to third parties for their own marketing purposes.
If you contact Techtum regarding your experience in using one of our products, we may use the information that you provide in submitting reports (1) to the original manufacturer of the product (our supplier) or (2) to the designated government regulatory authority. In both circumstances we will only communicate your personal data to the minimum extent as required of us by law.
Legal Rights and Obligations
In certain limited circumstances, Techtum may need to disclose your Personal Data in order to comply with a legal obligation or demand, such as to comply with reporting obligations to our governing regulatory authorities regarding the safety of our products. In such instances, we will take measures to protect your Personal Data to the extent possible.
Your Privacy Choices
You have the right to see and get a copy of Personal Data about you that we maintain as well as to ask us to make corrections to inaccurate or incomplete Personal Data about you. You have the right to receive data you have provided to us in a machine-readable format and to transmit that data to another controller. You may also request the erasure of your Personal Data or the restriction of its processing, or object to the processing of Personal Data about you. To seek access to Personal Data about you, to file a concern, complaint, or request for correction, or to opt-out of particular communications from Techtum, please contact us by emailing us at firstname.lastname@example.org. You may also send a letter to the following address:
Techtum Lab AB
Attn: Privacy and GDPR
Västra Finnbodavägen 4B
SE-131 30 Nacka
For more information about your privacy rights, or if you are not able to resolve a problem directly with us and wish to make a complaint, contact your local Data Protection Authority.
Techtum maintains reasonable technical, administrative, and physical controls to secure any Personal Data collected through the Techtum website.